Founder Story + message

Founder Story + message

Hi everyone, so happy to have you here.

I'm Kasia, the Founder of In Flow and I am kicking off our blog series by sharing a bit about the mission behind In Flow, my journey with my cycle (and why I'm so passionate about cyclical living), and my hope for this community.

Background

  • I'm 35 years young

  • I live in Marin County, CA

  • I spent most of my career launching software products (P.S. Designing a physical product is intentional for me!)

  • I'm a personal development and productivity junkie: Type A, read all the books

  • I left my corporate career a few years ago to go back to graduate school to study Chinese Medicine and Nutrition

  • I've been on a windy, multi-year journey connecting to dots to merge my love of building products with wellness - In Flow is it!

MY WHY BEHIND IN FLOW

In Flow, I stemmed from a need I had for many years. As a Type-A high achiever, I found myself hooked on “productivity” culture for a while.

“Time blocking to optimize your schedule”

“Vision boarding and goal setting to manifest your life”

“Mind over body”

“No pain no gain” mentality

But after years of operating this way, I found myself more disconnected from my essence, my inner voice, and frankly, scarred with burnout. Moving out of alignment with my energy eventually just led to a vicious cycle of “overdoing it”, “burning out”, “recovering” and then starting the cycle again. This had a toll on my physical body and mental health.

For me, reconnecting to my feminine cycles and understanding the ebbs and flows of my energy has become instrumental in my reclaiming my feminine energy, harnessing productivity and creativity like never before, and feeling connected to myself on a deeper level.

For me, reconnecting to my feminine cycles and understanding the ebbs and flows of my energy has become instrumental in my reclaiming my feminine energy, harnessing productivity and creativity like never before, and feeling connected to myself on a deeper level.

This is my WHY behind In Flow.

I have, for many years, resisted my body’s cues and ignored by cycle. I am someone who has endometriosis (recently diagnosed) and for most of my life, I felt like my cycle was something to be ashamed of and as much as possible, ignored. Take the painkillers, pump the caffeine, and power through any symptoms.

Yet as I go deeper into my study of Chinese Medicine, my background in nutrition, and my journey I’ve come to realize that our symptoms are powerful messages. Our body will often whisper to us before she screams. The scream may result in burnout or a massive flare of an autoimmune disease, but the symptoms are signals of something being off

My vision is to build products that are rooted in feminine energy and flow. In a cyclical system, much like the systems we see in nature (seasons) in the moon (lunar cycle), or in our menstrual cycle (the ~30 period between bleed to bleed). Society has largely ignored these seasons - expecting every day to look the same. Yet our personal growth and productivity are wildly tied to these bigger ebbs and flows and it’s time we recognize them and have the tools to align with them, instead of working against them.

And so, welcome. I’m so honored to have you here as part of our growing community.

At In Flow you can expect not just a company that is rooted in our values of:

  • Sisterhood

  • Intentionality

  • Embodiment

  • Presence

but also a community of women who are here to inspire each other to grow, build, and create in ways that are unique and aligned with our inherent rhythms and values.

Join us as we explore doing things The Other Way (on our podcast, on our blog, via our products, and throughout life) and rediscover our voice and cycle.

With Love,

Kasia

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